Nestled along Vietnam’s central coast, Hoi An is a UNESCO World Heritage town that feels like stepping into a living postcard. Known for its colorful lanterns, preserved architecture, and riverside charm, it’s one of the country’s most loved travel destinations. But beyond its beauty, Hoi An is also a food lover’s paradise, offering unique dishes you won’t find anywhere else in Vietnam.
Whether you’re wandering ancient streets, shopping for tailor-made clothes, or tasting world-class street food, Hoi An is the kind of place that captures your heart (and your appetite).

Hoi An’s old town is a blend of Chinese, Japanese, and French influences. Strolling its lantern-lit streets at night feels like walking through history. Key highlights include:
Don’t miss a sunset boat ride along the river—it’s pure magic.
Hoi An isn’t just charming—it’s home to some of Vietnam’s most unique regional dishes. Here are the must-try local specialties:
Hoi An’s signature dish, made with thick, chewy noodles, slices of pork, fresh herbs, and crispy rice crackers. The noodles are traditionally made with water from a specific well in Hoi An, giving them their unique texture.
📍 Where to try: Cao Lầu Liên or street stalls in the old town.
Delicate, flower-shaped dumplings filled with shrimp or pork, steamed until translucent. A true Hoi An specialty you won’t find elsewhere.
📍 Where to try: White Rose Restaurant, run by the family who invented the dish.
A flavorful noodle dish topped with shrimp, pork, fresh herbs, peanuts, and crispy rice crackers, served with just a small amount of broth.
📍 Where to try: Mi Quang Ông Hai.
Vietnam’s famous sandwich gets a Hoi An twist, made with crunchy baguettes and generous fillings. Anthony Bourdain once called Bánh Mì Phượng the best bánh mì in the world.
📍 Where to try: Bánh Mì Phượng or Madam Khanh “The Bánh Mì Queen.”
Tender shredded chicken over fragrant turmeric rice, topped with herbs and a zesty sauce. A comforting favorite among locals.
📍 Where to try: Com Ga Ba Buoi.
Beyond food, Hoi An offers plenty of authentic experiences:
Hoi An is more than a stop on your Vietnam itinerary—it’s an experience of culture, flavor, and timeless charm. Its food tells the story of the region, its lanterns create an atmosphere like no other, and its history lives on in every alleyway.
Please book your next vacation here: Vietnam: UN-PHO-GETTABLE