Beyond Beijing and Shanghai: The Rise of China’s Second- & Third-Tier City Tourism

For decades, travelers visiting China focused on the iconic — the Great Wall in Beijing, the Bund in Shanghai, and the Terracotta Warriors in Xi’an. But a new travel trend is sweeping across the country in 2025: more visitors, both local and international, are venturing beyond the big-name cities to explore China’s second- and third-tier […]